The Social Media Toolkit is designed to assist Destination Marketing Organisations (DMOs), Local Government Areas (LGAs) and larger tourism operators with an established social presence. This guide will help you understand how to align your organisation’s content and social media activity to best practice standards. You will also find out how to best engage with Destination NSW’s relevant teams for enquiries for your key marketing activities.

For more information on how to develop, promote and sell your tourism products, visit the NSW First Program, which includes a range of workshops, webcasts, resources and guides for the NSW tourism industry.